Most business owners have heard of a business plan, but few know about, or understand the importance of, a strategic plan. Consequently, their businesses commonly fail to achieve the success they envisioned. More disappointing? Owners struggle throughout the life of their businesses, putting out fires but never achieving the success they dreamed of. This course provides an overview of the strategic planning process: who prepares it, what makes it different from a business plan, when do you need a strategic plan, why it drives success, and how strategic planning is similar to other planning contractors already know how to do.

A strong construction business is able to successfully complete challenging projects and survive a challenging construction environment. A well-developed strategic plan is fundamental to a strong construction business.

Course Outline

• Introduction: What is Strategic Planning?
• Why and when do you need a Strategic Plan
• What is the Strategic Planning Process?
• The 4 components of a Strategic Planning Map
• Building a Business Plan from the Strategic Plan
• The Plan Annual Review
• Conclusion

Learner Objectives

• Identify weak points in your business plan
• Identify core items to achieve your business vision
• Learn about available resources

Testimonials

"Bill is a great motivative speaker and resource." Dean Soderbeck, Soderbeck Design & Construction, Inc.

"Bill packs a lot of information into his courses. Highly recommend taking this course." Rollyn Zeltwanger, Zeltwanger Construction Inc.

"Great content and delivery!" Linda Klebe, Classic Construction, Inc.

"This course is excellent and filled with extremely important information!"

Quiz Info

In order to receive continuing education credit(s), you will need to take a 10-question quiz following the course. To pass the quiz, you will need to achieve a score of 70% or higher. If you are unsuccessful, you will have an opportunity to repeat the quiz. Once you have successfully completed the quiz, you can download your continuing education certificate(s) showing the credit(s) that you have earned.

Credit Info

This course has been approved for one hour of MN residential contractor, remodeler, and roofer credit by the Minnesota Department of Labor & Industry and is approved for the required Business Management credit. 

If you are eligible to receive continuing education credits, your information will be electronically reported to the appropriate agency within 3 business days of course completion.

Access Info

Your online course is accessible 24/7. The course will be available to you for 180 days from purchase date.

Questions and Comments

Questions and comments related to the curriculum for this course may be submitted to the instructor at education@housingfirstmn.org.